Healthier. Easier. Bone appetit!
Getting a dog to make healthy choices is hard (can you imagine telling them they can have anything at the pet store?). Good thing our healthy kibble is a nutritionally balanced, square meal.
Where fresh food is inconvenient and messy, Heed is shelf stable, easy to store and serve, and delivered right to your doorstep. Your only worry: all the other things they put in their mouth.
Protein for lean, mean walkies machines.
To dig up more of your freshly planted garden, puppers need a hefty amount of protein. And not just any protein.
While some brands use low-quality fillers like soy or pea protein, at Heed we use the good stuff to promote better health. That means 31% animal protein – 20% more than many of our competitors. With this much energy, your pooch will be taking you for walkies.
Product pedigree. Always.
At Heed, we put quality in front of quantity. Made right here in the US, batches are kept small to ensure every product is born of good pedigree – made pure and to the same exacting standards.
99% of our ingredients are sourced from the Americas and Europe. And we’re not done digging to find the other 1%.